Trend’s Anti-SEP Marketing

Last week, I received an email from Trend Micro bashing Symantec Endpoint Protection 11. This seemed like kind of a desperate move. If Trend is truly a top tier AV company why do they need to take shots at Symantec?

There’s something you need to know about Symantec Endpoint Security. Going to version 11.0 requires at least one reboot, frequently two. If you are on version 9.0 or older, Symantec recommends a full rip and replace. Now that’s a cumbersome migration!

I guess Trend feels that Symantec AV admins are rather frustrated with the product and they are trying to tap into that.
Here’s a link to a Symantec Product Manager’s take on the Trend email.

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