McAfee Joins Data Leakage Market

McAfee called me earlier this week about their Data Loss Prevention Host software. In addition to host-based software, they have an appliance check for leakage at the network boundary. Enterprises that have implemented full disk encryption now realize that their data is at risk from more than just a stolen laptop. Social Security Numbers, Credit Card info and company proprietary information are routinely passed over the Internet in plain text at many companies.
I haven’t looked into this McAfee product, but I see their interest as a validation that this marketspace will continue to develop.